Startup Brand Identity
Complete brand identity for an innovative tech startup
The Challenge
A new startup needed a distinctive brand identity that would stand out in the crowded tech market and appeal to both investors and customers.
Our Solution
We developed a comprehensive brand strategy including logo, color palette, typography, and brand guidelines that reflect innovation and trust.
Logo Variants
LogoPrimary
LogoMono
LogoReversed
Color Palette
Primary Blue
#2563EB
Deep Purple
#7C3AED
Cyan Accent
#06B6D4
Warm Amber
#F59E0B
Dark Slate
#1E293B
Typography
Headings
DM Sans Bold
ABCDEFGHIJKLMNOPQRSTUVWXYZ
Body
Inter Regular
abcdefghijklmnopqrstuvwxyz
The Results
0%
brand recognition in target market surveys
- Successful Series A funding presentation
- Consistent brand application across all channels
The brand identity Softsite created gave us instant credibility. Investors took us seriously from day one, and our brand recognition in the target market hit 90% within six months.
AP
Andrei Popa
Founder, InnovateTech
Your brand deserves to stand out.
No obligations. Let's discuss your project and find the best solution together.